Applying AHP to Evaluate Internet Marketing Strategies for Enterprise-The Case of 3C Industry Website

碩士 === 育達商業技術學院 === 資訊管理所 === 99 === The surge in Worldwide Web can be considered an important feature of the knowledge economy era. It not only changed the spending and thinking patterns of consumers, but at the same time motivated organizations to consider using the web to create more value and g...

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Bibliographic Details
Main Authors: Yu,Hengchih, 游恆誌
Other Authors: Chiu,Hsiaoya
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/09196268696431892498