A Study On Relationship among Participant Motivation, Enduring Involvement, and Purchase Intention of Protective Apparatus for Bicycle Activities: The Case of Chang-hua County

碩士 === 大葉大學 === 管理學院碩士在職專班 === 100 === The main purpose of this study was to explore the relationship among participant motivation, enduring involvement, and purchase intention of protective apparatus for bicycle activities. In the research, a questionnaire survey was conducted with cyclists in Chan...

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Bibliographic Details
Main Authors: Chen, Yangyu, 陳央榆
Other Authors: Lin, Shufen
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/06772042457606809791