The Research in How Non-Profit Organizations Promote Hakka Culture — HsinChu County Hakka Culture Development Association as case study

碩士 === 國立中央大學 === 客家研究碩士在職專班 === 100 ===   This study focuses on how non-profit organizations work on the promotion of Hakka culture. Hsinchu County Hakka Culture Development Association is further discussed as a case study. The methods used in this research include literature analysis, on-site obse...

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Bibliographic Details
Main Authors: Ruey-Jen Ho, 何瑞珍
Other Authors: Ming-siou Jiang
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/22570300187325369009
Description
Summary:碩士 === 國立中央大學 === 客家研究碩士在職專班 === 100 ===   This study focuses on how non-profit organizations work on the promotion of Hakka culture. Hsinchu County Hakka Culture Development Association is further discussed as a case study. The methods used in this research include literature analysis, on-site observation and in-depth interview. MAXQDA software is also used to analyze the interview materials. This quantitative method facilitates the study coming to a more reliable conclusion closer to the real practice. The research findings include: 1. The operation of the association in practice: The business of the association is rather simple. There is no big difference between the real operation and the charters of the association. The daily operation goes smoothly on track as scheduled. 2. Promotion of Hakka culture: The Hakka culture events organized by the association unite the local Hakka people together by enhancing mutual relationships and promoting the consensus of the community. Not only the Hakkas, people from other ethnic groups and foreign spouses also enjoy the activities. These activities enable the local residents to gain more knowledge and understanding on Hakka culture. This also encourages the reconciliation of ethnic groups and promotes Hakka culture. 3. Promotion of Hakka rhymes: The national contest of writing Hakka rhymes has great influence on Hakka culture promotion, as the continuing ripple effects of the event spread. The preparation for the contest brings out innovation. The contagious power of influence and expansion makes great contribution to the resurrection and promotion of Hakka culture. This is also where this study considers the true value of promoting Hakka rhymes and Hakka culture lies.