An Empirical Study Of The Relationship Among Guanxi Embeddedness, Dynamic Capabilities, Knowledge Sharing And Service Innovation: An Example Of Manufacturing Industry

• Main Authors: Lo, Minhsin, 羅閔馨
• Other Authors: Phil Y. Yang
• Format: Others
• Language: zh-TW
• Published: 2012
• Online Access: http://ndltd.ncl.edu.tw/handle/24548561255275628052

碩士 === 國立臺中教育大學 === 事業經營碩士學位學程 === 100 === 　　In the trend of global development of service economy, service innovation has become an emerging hot topic of industries. Taiwanese companies, the main part of which are manufacturing industries in the past, also realize the phenomenon that the income and gross margin are deceasing, and the difference between manufacturing and service industries has become blurred, in the past, the lead of cost, skill and quality is unable to enhance the value-added of industries. Therefore, they think must to gain value-added on products by using service innovation. On the other hand, in highly dynamic and competitive environment, manufacturers aggressively build their association by cooperating with suppliers, and such relationships help enterprises not only operate more efficiently, but achieve the win-win target. The study is to investigate the influence of relationships on firm’s dynamic capabilities and partners’ knowledge sharing, and whether more leads to superior firm’s service innovation. 　　This study is to investigate the empirical study of the relationship among guanxi embeddedness, dynamic capabilities, knowledge sharing and service innovation. From literature review, construct related theoretical models and developed hypothesis by literature review. In addition, mailed questionnaires to Top 1000 manufacturing industry from Common Wealth Magazine as the study sample, a total of 213 effective surveys were collected, and through factor analysis, correlation analysis, and path analysis, will be used to analyze the results of answered questionnaires. 　　Through statistical analysis, the results of this study are as follows. First, the firm’s guanxi embeddedness has significant positive relationships with dynamic capabilities, knowledge sharing and service innovation. Second, the firm’s dynamic capabilities, has significant positive relationships with service innovation. Moreover, the firm’s knowledge sharing has significant positive relationships with dynamic capabilities, but has positive relationships (not significant)with service innovation. Last, the results of this study will provides manufacturers concrete proposals.