The Impact of Controversial Industry’s Social Responsibility Performance on Corporate Image and Consumer Purchase Intention
碩士 === 國立臺南大學 === 行政管理學系碩士班 === 100 === As the improvement of globalization and freedom of trade along with the promotion for social concept and global sustainability, the importance of social responsibility in industries is increasing. It is obvious that, the time of focusing on only economic profi...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/15846237336476175274 |