The Effects of Consumption Information Source and Source Credibility on Customer Complaint Behaviors
博士 === 中國文化大學 === 國際企業管理學系 === 100 === Past researches showed that consumption information source and source credibility had effect on customer’s postpurchase behaviors, but no empirical study explained the relationships between consumption information source and customer complaint behaviors with so...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/24046988497287729579 |