A study of the relationship of the audience’s consumption value, satisfaction and loyalty of 2011 Chinese Professional Baseball League championship
碩士 === 靜宜大學 === 觀光事業學系 === 100 === The objective of this research is to investigate the audiences of CPBL’s consumption value, satisfaction and loyalty. The interviewees of the questionnaire were obtained by the site audiences of CPBL; the total amount of questionnaires was 386, in which there were...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/91990183273816279303 |