A Study on the Promotion Tools of Integrated Marketing Communications for Regenerative Medical Product:An Analysis of the Consumer’s Viewpoint for the Storage of Umbilical Cord Blood
碩士 === 國防大學政治作戰學院 === 新聞碩士班 === 100 === In recent years, people can receive information about umbilical cord blood from commercials, magazines, and TV news all the time. In order to keep the umbilical cord blood for their children, all the parents may need to save a bunch of money before the child i...
Main Authors: | Wei, Ling, 魏鈴 |
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Other Authors: | Professor Hsu,Chen-Hsing |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/mw7k4r |
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