The Application of Data Mining to Customer Value Analysis in the Food Industry

碩士 === 南台科技大學 === 企業管理系 === 100 === Take control of customer’s consumption pattern and improvement of company’s service and marketing efficiency are important key factors affecting enterprise profit. With the transformation of business environment and increasing competition, the rule of thumb in ope...

Full description

Bibliographic Details
Main Authors: Huang,Hsin-Hsin, 黃心心
Other Authors: Ching-Chih Huang
Format: Others
Language:zh-TW
Published: 101
Online Access:http://ndltd.ncl.edu.tw/handle/84846008402548975555