| Summary: | 碩士 === 大仁科技大學 === 休閒事業管理研究所 === 100 === Attack rate of cervical cancer is a popular indicator for the quality of medical and health care of a nation. Other than Papanicolaou smear, recent development of medicine research and medical technology had suggested an advanced and effective method of the cervical cancer vaccine (CCV) as an alternative in preventing cervical cancer. Medical research on this vaccination generally suggested the best time for this alternative is the teen aged girls in the 7th or 8th grade. As a result, whether the parents accept became an important determinant to the success of such a vaccination program. Based on the theory of planned behavior (TPB), this research aimed to explore the factors associated with the parents’ intention and behavior to accepting CCV for their girls. This research purposefully took samples from the parents of girl students of junior schools of Hualien County, where the residents exposed to the highest attack rate of cervical cancer in Taiwan. A total of 400 structured questionnaires, including major TPB variables as well as health literacy and death attitude, were dispatched and 375 valid questionnaires returned with a response rate of 93.7%. The data were analyzed with SPSS12.0, including descriptive statistics, independent sample t-test, One-way ANOVA, Pearson correlation, and regression analysis. Data had shown that parents’ attitudes, subjective norms, perceived behavioral control, behavior intention, health literacy, and death attitude partially varied in terms of demographic variables; the levels of health literacy and death attitude brought similar results. Although parents’ attitude toward, subjective norm on, and perceived behavior control over the behavior of accepting CCV had positive and significant impacts respectively on their intentions of such behavior, a model integrate all these three variables had better variance of explained than any model with one single variable. The variance of behavior intention explained by the variables of health literacy and the death attitude did not bring significantly additional effects as expected. This research suggested the academician and the practitioners may effectively utilize this model in conducting similar research, and accordingly exploit the research results in making health policy and using as a reference for health promotion in preventing cervical cancers.
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