Turnaround’s Theory and Experience for State-owned Enterprises Under Privatization Policy： A Study on an Aeronautic Manufacturer Company

• Main Authors: Chuang, Tina, 莊秋燕
• Other Authors: Hsu, En-Te
• Format: Others
• Language: zh-TW
• Published: 2012
• Online Access: http://ndltd.ncl.edu.tw/handle/93730454539853467572

碩士 === 東海大學 === 管理碩士在職專班 === 100 === This thesis takes case study to investigate what are the turnaround methods of a government-owned R&D institution, on account of privatization requirements, in confrontation with the fierce competition in the international aero-industry and the impact of the U.S. 911 incident, which results in server losses in all projects of the international civil aircraft business. What are the case company’s self-transformations which help it to overcome challenges such as lack of experience, improvement of cost competitiveness, and limitation of key technology patents controlled by leading international companies, and eventually reach the turnaround target. The study uses PARTS model of game theory to investigate the significant　transformation strategies taken by case company are effective factors to enhance the value of the company, concluded that the information technology applications in the management system and the outsourcing strategy practices are both effective factors to enhance the value of the company, while the substitution strategy of Chairman being effective or not depending on the frequency of personnel changes and organization restructures, and the business scope strategy being effective or not depending on risk control and crisis response capabilities.