Planning the new-type product of function watches for creating customer value –A Case Study of CASIO
碩士 === 東海大學 === 企業管理學系碩士班 === 100 === Technology and life has been closely, product design towards the trend of multimedia development. Now watch industry has developed to a mature stage, watch the majority of imports in Taiwan, some manufacturers relocation. Unlike the Swiss watch to enrich the hum...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/70515064746398994916 |
| Summary: | 碩士 === 東海大學 === 企業管理學系碩士班 === 100 === Technology and life has been closely, product design towards the trend of multimedia development. Now watch industry has developed to a mature stage, watch the majority of imports in Taiwan, some manufacturers relocation. Unlike the Swiss watch to enrich the human experience and the technology well known, firms must develop differentiated products. Increasing products value-added and enhance customer value in order to create the competitiveness of Taiwanese enterprises.
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