IPC Product Applies to e-Medical Information – A Case Study of A Company

碩士 === 國立臺北科技大學 === 機電整合研究所 === 100 === Consumer PC market is almost saturation in recent years, and its profit is very low. However, Industrial PC (IPC) manufacturers are able to keep 30% gross profit margin and 40% annual growth rate, so it has become a new investment target in these years. Th...

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Bibliographic Details
Main Authors: Wenyuan Yang, 楊文元
Other Authors: 陳雙源
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/5spcd8
Description
Summary:碩士 === 國立臺北科技大學 === 機電整合研究所 === 100 === Consumer PC market is almost saturation in recent years, and its profit is very low. However, Industrial PC (IPC) manufacturers are able to keep 30% gross profit margin and 40% annual growth rate, so it has become a new investment target in these years. The market characters of IPC products are highly customization and lower MOQ (Minimum Order Quantity). That is the reason why IPC manufacturers can’t get lower component prices to enlarge the scale of it’s economics. The same characters are also founded in healthcare market. Most hospitals have their own customization requests but their order quantity can’t attract consumer PC manufacturers’ attention, so it also becomes a marketing niche of industrial PC. Every country''s health-care systems provide certain healthcare service to their people, but compare with other opening markets, healthcare field is still a closed market. How can IPC manufacturers cut into the computerized application of medical field? It is the main motivation of the study. Using nursing kart as an example, how can IPC industry provide hardware and software to setup mobile nursing information station on nursing kart to improve healthcare efficiency and provide better services to people? Based on Delphi and Case Study skills, this work established the conclusions as follows: 1. The health-care environment is totally different with general PC application environment. IPC designers should analyze the real application conditions of health-care environment, make products more humanity, reliable and easier to use. 2. The procurement people of health-care system should define exact product specification to save time and cost for product design. 3. Health-care staffs should get enough operational training courses to reducing import barriers and equipment damage rate. 4. In general IPC sale models, most customers are system integrators. IPC sellers almost do not need to contact end-users directly. In health-care market, IPC manufacturers must build their own service experience and process to improve their customer satisfaction. The service cost should be re-estimated also.