R&D Quantity-Price Competition in the Taiwanese Manufacturing Industry

• Main Authors: Tim-Hau Yang, 楊廷顥
• Other Authors: Tsu-Yi, Hung
• Format: Others
• Language: en_US
• Published: 2012
• Online Access: http://ndltd.ncl.edu.tw/handle/whb4wh

碩士 === 國立臺北科技大學 === 服務與科技管理研究所 === 100 === Cournot (quantity) and Bertrand (price) models have been utilized to explore market competition for a long tradition. Some studies revealed that Cournot competition was simple yet clear with common sense notions; however, quantity strategy seemed rare and less adopted in the market. The study utilized Taiwanese datasets to empirically verify the type of R&D competition of the Taiwanese manufacturing industry. The results demonstrated that Taiwan manufacturing enterprises tended to use a Hybrid method, i.e., both price and quantity strategies in R&D. The econometric results give a different perspective when one analyzes business competitive strategies in a market.