Research on Factors that Influence Customers’ Repurchase Decision Take M Insurance Company as an Example

碩士 === 元智大學 === 管理碩士在職專班 === 100 === ABSTRACT Facing the changes of financial environment, people’s demands of insurance are increasing in recent years. Life insurance companies have diversified their products to cater to customers’ needs. Nevertheless, differences among insurance products are redu...

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Bibliographic Details
Main Authors: Shu-Haw Lai, 賴淑華
Other Authors: 陳家祥
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/76764555979136251771

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