A Study of The Impact of OCAs and IT Competencies on Business Performance

碩士 === 國立中正大學 === 資訊管理學系暨研究所 === 101 === This study focuses on the High-Tech Industry in Taiwan, and the research is divided into two phases. First, it tried to identify the organizational critical activities (OCAs) of High-Tech Industry. The OCA is defined here as “the activity with highest priorit...

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Bibliographic Details
Main Authors: Hung, Chi-Lu, 洪奇祿
Other Authors: Hung, Wei-Hsi
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/35842025303688764529
Description
Summary:碩士 === 國立中正大學 === 資訊管理學系暨研究所 === 101 === This study focuses on the High-Tech Industry in Taiwan, and the research is divided into two phases. First, it tried to identify the organizational critical activities (OCAs) of High-Tech Industry. The OCA is defined here as “the activity with highest priority for the organization to be consdidered and the organization is willing to invest significant amount of resources on it. The OCA is a must for conducting and considered as critical to an organization's short-, midum-, and long-term successes. This study adopted the OCAs elicited in the past research and categorize 12 OCAs of the High-Tech Industry into: research and development, marketing, and manufacturing which were used to develop an AHP questionnaire. Second, this study surveyed 137 companies in High-Tech Industry in Taiwan, and received 372 questionnaires in total. The questionnaire is divided into three parts OCAs, Information Technology Capabilities, and Business Performance. Based on the alignment concept fit as covariation, this study tried to investigate whether the alignment between High-Tech Industry OCAs and information technology capabilities exists. The results show that the alignment does exist, and it does impact on the business performance. As the environment of High-Tech Industry in Taiwan has become extremely competitive, this study expects that the result of the research can assist those businesses a better operation in High-Tech Industry, and help the executives to make a quality decision on investing resources on OCAs in order to achieve future success.