An Empirical Study of the Relationships among e-Service Quality, Product Knowledge, Perceived Value and eWOM on Green Products
碩士 === 大葉大學 === 管理學院碩士在職專班 === 101 === Due to the increased importance of environmental issues, with the advanced technology and the widespread of the internet, many firms have started internet stores, in addition to their physical stores to cope with the global market change. Moreover, the sprea...
Main Authors: | Yang, Yuchen, 楊玉貞 |
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Other Authors: | Tsai, Yuancheng |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/94242609289640581818 |
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