Business model comparison between Sony and Samsung - Case Study
碩士 === 國立政治大學 === 國際經營管理英語碩士學位學程(IMBA) === 101 === In this decade, we can obviously see the decline of Sony and the growth of Samsung in the electronics industry. What background brings this kind of condition to these giant companies change so dramatically? I would like to explore the divergent for...
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ndltd-TW-101NCCU50940232015-10-13T22:29:54Z http://ndltd.ncl.edu.tw/handle/94024816807419829977 Business model comparison between Sony and Samsung - Case Study 新力與三星經營模式之比較 – 個案研究 Hsu, Kiki 許涵婷 碩士 國立政治大學 國際經營管理英語碩士學位學程(IMBA) 101 In this decade, we can obviously see the decline of Sony and the growth of Samsung in the electronics industry. What background brings this kind of condition to these giant companies change so dramatically? I would like to explore the divergent fortunes of these two electronics giants in the last decade and identifies the true reasons behind Sony's decline and Samsung's rise. I will show the comparison of SWOT analysis, financial report between these two companies to look into their current strength and weakness. At the end, I will also list some suggestions to these to giant companies for growing ahead. Wu, Jack 吳文傑 2013 學位論文 ; thesis 48 en_US |
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碩士 === 國立政治大學 === 國際經營管理英語碩士學位學程(IMBA) === 101 === In this decade, we can obviously see the decline of Sony and the growth of Samsung in the electronics industry. What background brings this kind of condition to these giant companies change so dramatically?
I would like to explore the divergent fortunes of these two electronics giants in the last decade and identifies the true reasons behind Sony's decline and Samsung's rise. I will show the comparison of SWOT analysis, financial report between these two companies to look into their current strength and weakness. At the end, I will also list some suggestions to these to giant companies for growing ahead.
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author2 |
Wu, Jack |
author_facet |
Wu, Jack Hsu, Kiki 許涵婷 |
author |
Hsu, Kiki 許涵婷 |
spellingShingle |
Hsu, Kiki 許涵婷 Business model comparison between Sony and Samsung - Case Study |
author_sort |
Hsu, Kiki |
title |
Business model comparison between Sony and Samsung - Case Study |
title_short |
Business model comparison between Sony and Samsung - Case Study |
title_full |
Business model comparison between Sony and Samsung - Case Study |
title_fullStr |
Business model comparison between Sony and Samsung - Case Study |
title_full_unstemmed |
Business model comparison between Sony and Samsung - Case Study |
title_sort |
business model comparison between sony and samsung - case study |
publishDate |
2013 |
url |
http://ndltd.ncl.edu.tw/handle/94024816807419829977 |
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