A study of Information Search on the Choice towards Physical Channels and Victual Channels
碩士 === 國立高雄第一科技大學 === 企業管理研究所 === 101 === Since the era of diversification channels, prompting changes in consumption patterns, not only created a virtual channel booming on the market but also changed the current consumer market, consumers have more choices and convenience information search. The n...
Main Authors: | Yi-wun Lin, 林怡妏 |
---|---|
Other Authors: | Kuo-kuang Chu |
Format: | Others |
Language: | zh-TW |
Published: |
2013
|
Online Access: | http://ndltd.ncl.edu.tw/handle/85566840361988052825 |
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