The Key of Global Market Expansion: Case Studies of Taiwanese Creative Industry
碩士 === 國立高雄第一科技大學 === 國際管理碩士學位學程 === 101 === This study aimed to the key factors in the event of global market expansion, and focused on creative industries in Taiwan. The method of grounded theory was adopted with three case studies conducted mainly by semi-structured interviews. There are other me...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/49829977792803908908 |