Summary: | 碩士 === 國立屏東科技大學 === 工業管理系所 === 101 === The goal of this study is to evaluate the perceptual essential factors of consumers against the car instrument panel. Customers’ needs could be understood, by figuring out the correlation between perceptual vocabulary and the design of car instrument panel from the visual stimulation of the product modeling. This study based on Kansei Engineering to investigate the relation between the sensation of customers on the car instrument panel and the perceptual vocabulary. The experiment took advantage of questionnaires. The collected data then analyzed by using methods such as semantic differential method, factor analysis and quantification theory type Ⅰ. The results of this study are summarized as a relations matching table between perceptual essential factor and style modeling. The results showed that the perceptual vocabulary was classified to three main composition: usability, functional, and performance. Through this research, designers could consider the opinions and psychological feelings of people to the products while designing them, and thus designed the Kansei product that most correspond to the design of car instrument panel.
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