Apply Grey System and Rough Set to Predict the Television Ratings

碩士 === 國立臺北商業技術學院 === 商學研究所 === 101 === This study is standing in the television station operation point of view, in order to make operation profit the TV station needs to set up the programming acquisition and advertising sales strategy based on an estimated TV ratings. In general practice, the est...

Full description

Bibliographic Details
Main Authors: Wang Mei-Hua, 王美花
Other Authors: Yeh, Ching-Chiang
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/04113456906295214579