The Impact of Perceived Benefits on Purchase Intention of Green Energy-Saving Appliances: Based On TPB Theory
碩士 === 國立臺北大學 === 企業管理學系 === 101 === As facing of the appeal of anti-nuclear, the growing pressure of energy crisis has growing and global warming has growing rapidly at the 21st century. The resources must be applied more effectively. Therefore, green energy saving appliances consuming will become...
Main Authors: | Kuo, Ta-Ching, 郭達卿 |
---|---|
Other Authors: | Chang, Hui-Chen |
Format: | Others |
Language: | zh-TW |
Published: |
2013
|
Online Access: | http://ndltd.ncl.edu.tw/handle/43839877341159538771 |
Similar Items
-
Exploring Consumers’ Purchase Intention of Energy-Saving Appliance
by: Yu-fang Chiu, et al.
Published: (2012) -
An Analysis of Purchase Intention of Green Product: Combining TAM and TPB Model
by: Chih-Ping Kuan, et al.
Published: (2015) -
THE APPLICATION OF TPB TO DISCUSSESTHE CONSUMER''S PURCHASE INTENTIONS IN HEALTH FOOD
by: Yu-shan Kuo, et al.
Published: (2012) -
A Study of Consumer’s Purchase Intention and Behavior in Investment Oriented Insurance—An Application on the Theory of Planned Behavior (TPB)
by: Cheng-chuan Kuo, et al.
Published: (2007) -
The Impact of Altruism on the Perceived Value and Purchase Intention for Green Appliance-Moderating Effects of Price Consciousness
by: Wan-chen ,Sung, et al.
Published: (2011)