Exploring the Influence Factors of College Students’ Acceptance and Needs of eTextbook

• Main Authors: Hsiang-Ping Huang, 黃湘屏
• Other Authors: Weijane Lin
• Format: Others
• Language: zh-TW
• Published: 2013
• Online Access: http://ndltd.ncl.edu.tw/handle/78437006710022366234

碩士 === 國立臺灣大學 === 圖書資訊學研究所 === 101 === With the rapid development of e-reader and digital content, the market of eTextbook reading for college students is carrying weight. This market and educational institutions have started to promote the combination of e-reader and eTextbook actively, and attempted to replace paper textbook. However, the e-reader is not regarded as an effective way of learning by college students. Only by exploring the influence factors of acceptance of college students and realizing the needs of eTextbook for learning could the related dimensions be improved. With the help of Technology Acceptance Model, we aim to explore the influence factors of college students’ acceptance of using this information system to their reading and learning and survey the needs of eTextbook. Suggestions are also proposed to advance the acceptance of college student to read eTextbook by digital tools. The questionnaire investigation is implemented in this study, with the students of National Taiwan University as population. The students were provided with e-readers for reading and operating functions before filling in the questionnaire. The results showed that:(1) The perceived usefulness and attitude of using e-reader to read eTextbook will be positively affected by perceived ease of use for college students. (2) Their attitude toward using e-reader to read eTextbook will be positively affected by perceived usefulness. (3) The acceptance of using e-reader to read eTextbook will be positively affected by attitude. (4) There is no significant effect of perceived usefulness and acceptance of using e-reader to read eTextbook. (5) Their needs of eTextbook are mainly related to mobile reading. According to the results, three suggestions for further applications were raised as follows. (1) E-readers should provide the basic function that can support learning. Besides, the function should make a breakthrough. (2) Introducing the eTextbook and e-reading in good time based on the characteristics of the courses. For the further scholarly research, (1) making long-term trial and research depends on different characteristics of users and (2) verifying it by applying or unifying other theory models.