Waiting Line and Positive Word-of-Mouth in Marketing Catering Service Sectors

碩士 === 國立虎尾科技大學 === 經營管理研究所 === 101 === Food service is the most important industry in daily life. In the era of free economy, “a wait” is a negative experience and most consumers do not like enjoying this kind of experience. But ironically, “waits” become a converse trend in the circle of gastr...

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Bibliographic Details
Main Authors: Shih-Han Huang, 黃詩涵
Other Authors: 梁直青
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/mt9h8g

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