Model Construction and Validation of Integrating Tourism Image, Traveling Motivation and Satisfaction:A Case of China Mainland People’s Travel to Taiwan
碩士 === 世新大學 === 觀光學研究所(含碩專班) === 101 === The purpose of this study was to establish a conceptual model of China mainland people’s travel to Taiwan integrating three constructs including traveling image, traveling motivation, satisfaction. This research explored the causal relationships amon...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/4252vw |