Managerial Strategy for Issuing the Public Benefit Lottery

碩士 === 淡江大學 === 公共行政學系公共政策碩士在職專班 === 101 === The lottery definition are public interests, whether the administrative core values of the lottery in the administrative mechanism is fully implemented, this study Lottery spindle to explore the private management of public lottery of the importance of n...

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Bibliographic Details
Main Authors: Li-Hua Liu, 劉麗華
Other Authors: Chung-Yi Lin
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/06043577794937181152
Description
Summary:碩士 === 淡江大學 === 公共行政學系公共政策碩士在職專班 === 101 === The lottery definition are public interests, whether the administrative core values of the lottery in the administrative mechanism is fully implemented, this study Lottery spindle to explore the private management of public lottery of the importance of national fiscal and social welfare and mechanisms. Lottery management mechanism facing the many challenges of operating performance and evaluation mechanism First, the Ministry of Finance must face if the bank or financial institution for lack of, shall not be elected as the problem of lottery issuers selection dealers in government the existing attachment in such as He Bujiang Taiwan lottery company audit work under the financial supervision mechanism. Seeking the organization best suited to our lottery issuers, as the government improved the system of reference of the Lottery. The lottery surplus allocated to local governments for handling the management of social welfare spending to the use of the relevant missing, the Ministry of Finance is working training related management practices Regulatory Commission oversight mechanisms serve utilized effectively regulate the central and local government the government''s social welfare resource allocation can not be fully implement the various welfare care. The study found mainly the lottery issue of management strategy as a major program: (1).Of the Public Welfare Lottery Issuance organization and supervision and management system. (2).Of the Public Welfare Lottery distributors selection and the Lottery surplus allocation and use of set principles. (3).I hope through the View the results of the current implementation of the program of proposed future program planning reference, main research philosophy from the evaluation of the program. Related research to provide the following recommendations: (1).Steering issuers healthy issued timely enhance the amount of sales. (2).Steering issuers to promote new games listed in order to enhance the buying. (3).Strengthen the public good color use of coupons surplus, relieve public concerns, favorable policies to promote. (4).To construct a strategy works, and both all levels of demand. (5).To provide employment opportunities to implement the exit to take care of the disadvantaged groups. (6).To promote dealers only sale skills, improve living standards and enhance the lottery image safeguarding consumer rights.