A Case Study of Digital Marketing Strategies Applied on B&B Management- -- “H” B&B in Shyr Juo, Mt. Ali as an Example
碩士 === 吳鳳科技大學 === 應用數位媒體研究所 === 101 === With the advent of the internet network, consumers rely more and more on online mass media. The way of communication between the business community and consumers used to be traditional marketing and nowadays has been gradually replaced by digital marketing, a...
Main Authors: | Sundy Lee, 李志上 |
---|---|
Other Authors: | Ting-Chu Hsieh |
Format: | Others |
Language: | zh-TW |
Published: |
2013
|
Online Access: | http://ndltd.ncl.edu.tw/handle/d54m9b |
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