The Implications of Travel Blogs for Destination Marketing: An Example of Busan
碩士 === 中華大學 === 科技管理學系碩士班 === 102 === The purpose of this study is to investigate Taiwanese travel bloggers’ perspectives on their travel experiences in Busan, South Korea. Tourists opinion posted on leading Taiwanese travel blog sites were analyzed to gain an understanding of the destination experi...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/75144676372473643079 |