The Measurement of Tourist Satisfaction in Bangkok Using the SERVQUAL Model
碩士 === 龍華科技大學 === 企業管理系碩士班 === 102 === Bangkok is the capital in Thailand, the country that GDP (gross domestic product) is growing and driving by the tourism industry. Study of service quality is necessary to help tourism development advantageous to improve the country. This study presents a new me...
Main Authors: | Chanakarn Thammakesorn, 譚喬娜 |
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Other Authors: | Ruen, Samuel Y |
Format: | Others |
Language: | en_US |
Published: |
2014
|
Online Access: | http://ndltd.ncl.edu.tw/handle/28245977007555441481 |
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