The Determinants of the Customers for Purchasing Taiwan OBM Vehicles - A Case Study of Luxgen Motors
碩士 === 國立成功大學 === 高階管理碩士在職專班(EMBA) === 102 === According to TTVMA (Taiwan Transportation Vehicle Manufacturers Association) statistical data,in the recent five years the domestic motor companies such as Toyota,Nissan,Mitsubishi,Ford,Honda are the five major vehicle brand which favored by domestic co...
Main Authors: | Chih-FuChien, 簡志富 |
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Other Authors: | Hsin-Hong Kang |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/stxa92 |
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