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碩士 === 國立中央大學 === 高階主管企管碩士班 === 102 === It is very challenging to conduct business negotiations in China. This purpose of this paper is to investigate a case of cross-strait business negotiation between Taiwan and China in line with the perspective《The art of war》and Sino-Western business negotiatio...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/r4mdzs |
| Summary: | 碩士 === 國立中央大學 === 高階主管企管碩士班 === 102 === It is very challenging to conduct business negotiations in China. This purpose of this paper is to investigate a case of cross-strait business negotiation between Taiwan and China in line with the perspective《The art of war》and Sino-Western business negotiation. What kinds of work Taiwanese entrepreneurs have to do in preparation process and in negotiations? This paper concludes that it is very important that knowing the negotiators better in your business negotiation and preparing the worst case before negotiations. In the negotiation process, a negotiator has to enquiry negotiation adversary’s objects and hides your own. Also, a negotiator may turn defeat into victory by the strategy of the combination of the virtuality and reality.
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