An Analysis of the Blog-Users' Behavior Intentions Combine TAM and TPB Model

博士 === 南華大學 === 企業管理系管理科學碩博士班 === 102 ===   Blogs is the most popular top websites service in the recent years. How to attract more user to use their blog service is an important research issue for blog manager. This study examines key motivators for consumers’ attitude towards continuing the recept...

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Bibliographic Details
Main Authors: Hung-Cheng Hsu, 許宏誠
Other Authors: Chung-Chiang Chen
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/89552379802057949395

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