A Case Study on Customer Perceptions of Over-Service at theW Steak house chain
碩士 === 國立高雄餐旅大學 === 餐旅管理研究所 === 102 === Emphasizing service quality is a method to elevate customer satisfaction in the catering industry. However, current researches recognize that providing services beyond anticipation cannot satisfy real demands, and may even cause dissatisfaction. It is the so-c...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/51181375504102501384 |