Avoiding channel conflict by product positioning and inventory management

碩士 === 國立高雄第一科技大學 === 運籌管理研究所 === 102 === The multiple selling channel makes manufacturers having more options, the study analyze manufacturers would open a direct channel to sell products in which circumstances. However, open a direct channel would turn into a competitor for initial partner. In ord...

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Bibliographic Details
Main Authors: Ting-Wun Ke, 柯婷文
Other Authors: Yen-Ming Chen
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/49789522890316802044