Strategies and Creation of Package Design in the Tea Industry

碩士 === 國立臺灣師範大學 === 設計研究所在職進修碩士班 === 102 === The objective of this research is orientated toward brand spirit referred to Taiwanese culture on strategy of the package designs, in order to approach the purpose of brand culture inheritance. To draw a conclusion from collecting the history of tea devel...

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Bibliographic Details
Main Author: 范佩珍
Other Authors: 鄧成連
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/40467598489755604384