A Study on the Influence of Road Running Endorser on Consumers' the Participation Intention

A Study on the Influence of Road Running Endorser on Consumers' the Participation Intention

碩士 === 國立臺灣師範大學 === 圖文傳播學系在職進修碩士班 === 102

Bibliographic Details
Main Author: 曾翔瑋
Other Authors: 王希俊
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/64818088371096594841
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spelling ndltd-TW-102NTNU57270422016-03-09T04:34:33Z http://ndltd.ncl.edu.tw/handle/64818088371096594841 A Study on the Influence of Road Running Endorser on Consumers' the Participation Intention 路跑賽事代言人對消費者參賽意願影響之研究 曾翔瑋 碩士 國立臺灣師範大學 圖文傳播學系在職進修碩士班 102 王希俊 2014 學位論文 ; thesis 65 zh-TW
collection NDLTD
language zh-TW
format Others
sources NDLTD
description 碩士 === 國立臺灣師範大學 === 圖文傳播學系在職進修碩士班 === 102
author2 王希俊
author_facet 王希俊
曾翔瑋
author 曾翔瑋
spellingShingle 曾翔瑋
A Study on the Influence of Road Running Endorser on Consumers' the Participation Intention
author_sort 曾翔瑋
title A Study on the Influence of Road Running Endorser on Consumers' the Participation Intention
title_short A Study on the Influence of Road Running Endorser on Consumers' the Participation Intention
title_full A Study on the Influence of Road Running Endorser on Consumers' the Participation Intention
title_fullStr A Study on the Influence of Road Running Endorser on Consumers' the Participation Intention
title_full_unstemmed A Study on the Influence of Road Running Endorser on Consumers' the Participation Intention
title_sort study on the influence of road running endorser on consumers' the participation intention
publishDate 2014
url http://ndltd.ncl.edu.tw/handle/64818088371096594841
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AT céngxiángwěi studyontheinfluenceofroadrunningendorseronconsumerstheparticipationintention
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