Perceptions and Attitudes of Tribal Residents and Tourists for Development of Tribal Tourism—A Case Study in Morenos, Taitung
碩士 === 國立臺東大學 === 休閒事業管理碩士在職專班 === 102 === This study investigated the relationships between perceptions and attitudes of residents and tourists for tribal tourism development in Morenos,Taitung,Taiwan. Moreover, this study analyzed the differences between residents’ and tourists’ perceptions and at...
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| Format: | Others |
| Language: | zh-TW |
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2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/7dd2jv |
| Summary: | 碩士 === 國立臺東大學 === 休閒事業管理碩士在職專班 === 102 === This study investigated the relationships between perceptions and attitudes of residents and tourists for tribal tourism development in Morenos,Taitung,Taiwan. Moreover, this study analyzed the differences between residents’ and tourists’ perceptions and attitudes based on demographic backgrounds for tribal tourism development. Total 240 valid questionnaires were collected and analyzed through convenient sampling process to Morenos residents and tourists.The main findings were: (1) significant relationships between perceptions and attitudes to tribal tourism development, and (2) significantly different between residents’ and tourists’ perceptions and attitudes based on demographic backgrounds to tribal tourism development in Morenos.
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