Research and Creation of the New Platform Play of Children and Adolescents Program "Masters and Masterpieces of Classical Music" App

• Main Authors: Cheng, Chia-Hua, 鄭佳華
• Other Authors: Chu, Chuang-Pin
• Format: Others
• Language: zh-TW
• Published: 2014
• Online Access: http://ndltd.ncl.edu.tw/handle/24119884362008218274

碩士 === 國立臺灣藝術大學 === 廣播電視學系應用媒體藝術碩士班 === 102 === I have been engaged in television program production nearly two decades. During this period, in fact, I always want to learn more about the film and television dissemination including hardware and software. Due to my study in degree of Bachelor is not Mass Media, so I want to re-enter the campus to do wide variety of advanced studies. Therefore, I choose to apply the Graduate School of Applied Media Arts, and wanted to study in the different territory. Due to the scores of high school in command of the joint entrance examination system, I can only be assigned to non-first-choice department. Until entering the job market therefore I can choose what I want. So my purpose to enter the Graduate School of Applied Media Arts is to study what I can’t learn from my job. The Graduate School of Applied Media Arts, is to emphasize the a for training senior media professionals to integrate radio, television, film, theater, Graphic Communications and other types of media, and to disseminate new technologies for the digital and Internet trends in graduate theoretical discussions and practical creation garden. This concept of the film and television software Planning is more familiar to me. But I am deficient in that kind of knowledge. I found that the greatest change is the new video platform during my graduate study. Since 2008 the launching of the App Store, Apple iPhone mobile phone is to open the new battleground for mobile network application platform. Accustomed to television platform, film, Internet, the other related media are more familiar to me. App market super-speed development of new areas is not only strange, but also challenging. There is too much information on the App market in research reports, because this battle is too intense. For film and television producers, how can they be their own general idea of a television program and extend to the App platform？ In fact it is necessary to do the actual input to production. If we do have the implementation experience we can understand TV making logical thinking is not enough. How to develop large groups in accordance with the App audience, re-planning content, re-creation of the production, and adjust the structure and direction of publicity is the most important thing. Learning is necessary to put into implementation, so find a like-minded friends, began to App adventure in this area, indeed open my mind. One goal of the case is to promote classical music, but the most important goal is to share the production and the selling process with the workers of the same profession. Keywords：App、Mobile Application Network Platform、iPhone、Classical Ｍusic、Animation、 Masters an Masterpieces of Classical Music