The study of successful operations inVietnam Industrial Zone D

• Main Authors: YEN-CHENG LEE, 李彥呈
• Other Authors: KUEN-HORNG LU
• Format: Others
• Language: zh-TW
• Published: 2014
• Online Access: http://ndltd.ncl.edu.tw/handle/19291030156978401211

碩士 === 國立高雄大學 === 國際高階經營管理碩士在職專班(IEMBA) === 102 === International Financial Statistics showed that Vietnam has maintained 6% average growth rate of GDP, having the great developing potential and economicstabilization among AFTA (ASEAN Free Trade Area).Additionally, labor cost in China increased constantly, leading to the result that companies have gradually moved to Vietnam. Because of a great deal of industrial parks are opened up, the number of stationed companies cannot keep up with the speed of expansion industrial parks, in recent years. The competition in attracting property investment has incandesced. Therefore, in order to boost the land use and construct superior environment for investment, how to enhance the advantage of industrial parks will become the critical topics. Through case study, this research compares two adjacent developed industrial parks in respect of area, geographical location, infrastructure, charge, the land selling price of single unit and the value-added space. Besides, raising the company occupancy ratio, enhancing factory services and other operation actions will be offered for Vietnam D industrial zone. Finally, Vietnam D industrial zone will be analyzed through SWOT analysis. This research has applied SWOT analysis and offered operation actions to Vietnam D industrial zone which has already sold out 1,028,300 square meters to 40 companies, over 62% occupancy ratio, creating the sky-high price of 62USD per square meter of land, with extreme rise of 177%.It is believed that the operational patterns in the research can serve as reference for future development of industrial parks in Vietnam.