A Study of Consumers Lifestyle and Market Segmentation on Taiwan Energy Refrigerator
碩士 === 淡江大學 === 國際商學碩士在職專班 === 102 === This study tries to explore the influence factors of marketing standpoint, such as lifestyle, market segmentation, demographic variables and other factors, for Taiwanese domestic produced refrigerators. Through questionnaires conducts and collections in persons...
Main Authors: | Chieh-Ying Chien, 簡婕穎 |
---|---|
Other Authors: | 黃志文 |
Format: | Others |
Language: | zh-TW |
Published: |
2014
|
Online Access: | http://ndltd.ncl.edu.tw/handle/cvdfmq |
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