A Marketing Strategy Analysis of Idol Group in Japan and Korea
碩士 === 淡江大學 === 亞洲研究所碩士班 === 102 === Japan lost its right to military power after World War II, instead of military might, Japan introduced to the rest of the world of its unique but attractive culture by being the first in Asia to develop a content industry, thus developed a strong Soft Power. The...
Main Authors: | Chiu-Chiao Cheng, 鄭丘皎 |
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Other Authors: | Hsi-Hsun Tsai |
Format: | Others |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/30981054696370242384 |
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