THE IMPACT OF NEED OF UNIQUENESS AND SELF-MONITORING ON LUXURY PURCHASING BEHAVIOR
碩士 === 大同大學 === 事業經營學系(所) === 102 === Although Taiwan is in a state of recession, but with improved caution of quality of life , the need of people is gradually growing , and the consumption of luxury goods has significantly improved. With young people join the ranks of luxury purchase, they helped...
Main Authors: | Yu-hsin Cheng, 鄭育昕 |
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Other Authors: | Hao-erl Yang |
Format: | Others |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/17448208213722280486 |
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