| Summary: | 碩士 === 嘉南藥理大學 === 醫務管理系 === 103 === The "Taiwan Health cloud" program proposed by Ministry of Health and Welfare consists of four years. There are four components in Health Cloud, include Medical Cloud, Care Cloud, Wellness Cloud and Epidemic Cloud. Expect to achieve medical information sharing and enhanced medical care of people self-health awareness. The "Taiwan Health cloud" program proposed by Ministry of Health and Welfare consists of four years. There are four components in Health Cloud, include Medical Cloud, Care Cloud, Wellness Cloud and Epidemic Cloud. Expect to achieve medical information sharing and enhanced medical care of people self-health awareness. What kinds of key factors can affect the health promotion plan of The Health Cloud? Key stakeholders for the health cloud are citizens. In order to investigate key factors of the health cloud, this study develops an integrated model, according to the Theory of Planned Behavior (TPB) and status quo bias (SQB) perspectives. Research framework including "behavioral intention" and "user resistance" the antecedent factors of two major perspectives were discussed. This study applied questionnaires to collect data. Participants were 20–year old Structural equation model (SEM) was used to examine the data. A total of 1300 questionnaires were distributed and a valid sample of 783 citizens was collected for data analysis ( response rate is 60.2%). The results indicated that the key factor of citizens’ for implement the health cloud program are attitude, perceived behavior control, perceived value, switching costs, and perceived risk have significant influence (p<0.001). Sunk cost and Inertia have significant influence (p<0.01). This study results provide government and medical managers insights into factors for understanding strategies. To ensure that the health cloud the substance of applications effects to enhance the quality of health care. Recommends that government development of the health cloud in the future, enhanced the health cloud understanding of people and strengthening health Information Security Management, establish and improve medical norms and regulations during the people actual operation phase. Implementation of the health cloud helps to view hospital system function and education training guidelines to ensure that the health cloud the substance of applications effects.
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