Aesthetic Labor, Positive Affect and Behavior Intention: An Example of Fashion Store ZARA
碩士 === 輔仁大學 === 織品服裝學系碩士班 === 103 === In the highly competitive service industry, the salesclerks at first line are the bridge between the company and the customers. They also determine the service quality. In recent years, companies standardize the salesclerks through their appearance, clothes, and...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/679m9x |