The Planning and Investment Evaluation of Boutique Hotel - A Case Study of J Hotel in Taiwan
碩士 === 國立中興大學 === 高階經理人碩士在職專班 === 103 === This paper is a case study on the strategies, designs, and financial plans of J Hotel from founding to operation. Taiwan’s tourism trends and Taichung’s characteristics are taken into consideration before the conduction of this study. Strategies in this stud...
Main Authors: | Sheng-Cheng Chang, 鄭生昌 |
---|---|
Other Authors: | SHU-QI DONG |
Format: | Others |
Language: | zh-TW |
Published: |
2015
|
Online Access: | http://ndltd.ncl.edu.tw/handle/g38t5x |
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