The Effects of Country Image On Brand Image, Brand Preference and Purchase Intention-The case of Smart Phone

碩士 === 國立成功大學 === 企業管理學系 === 103

Bibliographic Details
Main Authors: Hsaio-YuHuang, 黃筱羽
Other Authors: Tsung-Chi Liu
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/a688as

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