| Summary: | 碩士 === 南榮科技大學 === 工程科技研究所碩士班 === 103 === The new thinking initiated, and the interactive concept between nature and humanities stated by the “Community Museum” coincide with the community build-up promoted by government in recent years and become a global trend gradually. Establishing a good interactive relation between museums and communities as well as ecosystems, community residents gradually pay attention to community museum and local culture. International Livable City Award is the only international competition focusing on local environmental management and the best example putting into practice. Livable City refers to a place suitable for people to live. The distinct environment features, historical culture and industrial activities of each region within a city, during the development process, the excellent culture characteristics are retained for sustainable operation and, furthermore, "Livable Communities" are created in order to improve the quality of life of residents.
Rural life is the unchanged traditional landscape in Houbi District. The sustainable countryside and traditional industry of Houbi District stunned Year 2011 International Livable Communities Awards. Applying digital technology and integrated marketing of community culture can further promote Houbi District to the world stage. Explored in this study are religious belief, local industries, rice farming feature and rural life in Houbi District. Integrating Houbi District’s information and digital creative technology, a comprehensive introduction is presented in the following five thematic: Rice Countryside Spoken via Colorful Paddy, Charm Built via Old House, Incense Flourished via Religion, Affection Expressed via Gourmet Food and Art worded via Community Build-up. It is further made into App, books, etc. and by integrating a variety of interactive information technology, Google Maps webpage navigation platform is constructed. Through webpage navigation, multimedia digital innovation, the value addition and collection are achieved and further accomplish the integrating and marketing Tainan Houbi Paddy-Village.
Key Words: Digital Innovation, Houbi District, Paddy-Village.
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