The Relationship among Service Quality, Corporate Reputation and Customer Satisfaction of the Airlines.

碩士 === 國立屏東大學 === 國際貿易學系碩士班 === 103 === The competitive landscape of the global airline industry has raised passengers’ requirements for airline service quality. Simultaneously, corporate reputation is increasingly recognized as an important determinant of passenger satisfaction in the marketing lit...

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Bibliographic Details
Main Authors: CHAN, YAN-RU, 詹雁茹
Other Authors: LIN, JING-YI
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/61109809004982353469

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