The Effects of Service Encounter on Service Experience Quality and Customer Satisfaction based on the Dramaturgical Theory: A Case of Tourism Gondola
碩士 === 國立臺灣科技大學 === 設計研究所 === 103 === With the experience economy, tourists are not only expecting sightseeing activities in the destination but also pursuing more experiences for tourism. In general, the development of tourism service is to satisfy the real needs of tourists. Compared to tourism se...
Main Authors: | WEI-TING WU, 吳惟婷 |
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Other Authors: | Tung-Jung Sung |
Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/4xj7mh |
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